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2024 Toyota Prius Prime SE



In Stock
  • $35,134 MSRP

  • MSRP: $35,134
    • $4,500
    • $500
    • $500

Vehicle Information

VIN: JTDACACU4R3021073
Stock #: TC24417
Model Code: 1235
  • Body Style 5D Hatchback
  • Exterior Color Supersonic Red [Extra_Cost_Color]
  • Interior Color Black And Red Fabric
  • Engine 2.0L 4-cyl. Plug-in Hybrid Engine
  • Transmission Electronically controlled Continuously Variable Transmission (ECVT) / FWD
  • Fuel Type Hybrid

Highlighted Features

Feature availability subject to final vehicle configuration. Please reference window sticker for more info.

Dealer Comments

Red 2024 Toyota Prius Prime SE FWD Continuously Variable (ECVT) 2.0L 4-Cylinder DOHC 16V VVT

Eligible Benefits

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All Features

  • 17-in. alloy wheels with wheel covers and 195/60R17 tires
  • LED Daytime Running Lights (DRL) with on/off feature
  • LED taillights and stop lights
  • Bi-LED projector low- and high-beam headlights, Automatic High Beams (AHB) [auto_highbeam] and auto off
  • Rain-sensing variable intermittent windshield wipers
  • Roof-mounted shark-fin antenna
  • Color-keyed outside front door handles
  • Charge port with lock and charging indicator light
  • Heated power outside mirrors with folding feature
  • Single-zone climate control system with pollen filtration
  • SofTex®-trimmed [softex] heated tilt/telescopic steering wheel with audio, Multi-Information Display and Bluetooth®® [Bluetooth®] hands-free phone controls
  • Rear dome light and cargo area light
  • Smart Key System on driver door with Push Button Start, remote keyless entry system with lock, unlock and panic functions
  • Fabric-trimmed front seats; 6-way adjustable driver's seat; 6-way adjustable front passenger seat
  • 60/40 split fold-down rear seats
  • Power windows with auto up/down
  • Six USB-C charge ports [usb] — two front/two center console/two rear
  • Integrated backup camera [camera]
  • Top-mount Multi-Information Display (MID) with indicators and 7-in. LCD display with speedometer, drive mode indicators, instrumentation and customizable settings, odometer, tripmeters, clock, outside temperature, rear passenger seatbelt indicators, fuel economy information, trip timer and warning messages
  • Level 1 charging cable for 120V outlet [prime_gfci]
  • Extendable dual sun visors with illuminated vanity mirrors
  • Cargo area tonneau cover
  • Two front cup holders; two front and two rear bottle holders
  • Center console with armrest and storage compartment
  • Wireless Android Auto™ [android_auto_wireless] compatibility
  • Wireless Apple CarPlay® [carplay_wireless] compatibility
  • 6-speaker audio system
  • 8.0-in. Toyota Audio Multimedia with USB media port, [usb] five USB charge ports, [usb] hands-free phone capability and music streaming [Bluetooth®] via Bluetooth®® [Bluetooth®] wireless technology, SiriusXM® [siriusxm] with 3-month trial subscription. [trial] See toyota.com/audio-multimedia for details.
  • Electric Motor: Permanent magnet AC synchronous motor (120 kW, 161 hp)
  • Electric Motor: Voltage: 650V maximum
  • Drivetrain: Front-Wheel Drive
  • Steering: Electric Power Steering (EPS); power-assisted rack-and-pinion
  • Battery: Lithium-Ion (Li-Ion)
  • Suspension: Independent MacPherson strut front suspension with stabilizer bars; multi-link rear suspension with stabilizer bars
  • Brakes: Power-assisted ventilated 12-in. front disc brakes; solid 11-in. rear disc brakes with Electronically Controlled Braking (ECB) system, and Star Safety System
  • Emission rating: Super Ultra Low Emission Vehicle (SULEV) 30
  • Traction Battery: Voltage: 266.4V
  • Compression ratio: 14.0:1
  • Toyota Safety Sense™ 3.0 (TSS 3.0) [tss] — Pre-Collision System with Pedestrian Detection (PCS w/PD), [pcs_pd] Full-Speed Range Dynamic Radar Cruise Control (DRCC), [fsdrcc] Lane Departure Alert with Steering Assist (LDA w/SA), [lda_sa] Lane Tracing Assist (LTA), [lta] Road Sign Assist (RSA) [rsa], Automatic High Beams (AHB), [auto_highbeam], Proactive Driving Assist (PDA) [pda]
  • Blind Spot Monitor (BSM) [bsm] with Rear Cross-Traffic Alert (RCTA) [rcta]
  • Eight airbags [airbag] — includes driver and front passenger Advanced Airbag System, driver and front passenger seat-mounted side airbags, rear seat-mounted side airbags, and front and rear side curtain airbags
  • Tire Repair Kit
  • Rear-Seat Reminder [rear_reminder]
  • LATCH (Lower Anchors and Tethers for CHildren) includes lower anchors on outboard rear seats and tether anchors on all rear seats
  • Front Cross-Traffic Alert
  • Lane Change Assist
  • Tire Pressure Monitor System (TPMS) [tpms]
  • Safe Exit Assist [safe_exit_assist]
  • Traffic Jam Assist [traffic_jam_assist]
  • Hill Start Assist Control (HAC) [hac]
  • Vehicle Proximity Notification System (VPNS) [vpns]
  • Star Safety System™ — includes Enhanced Vehicle Stability Control (VSC), [vsc] Traction Control (TRAC), Anti-lock Brake System (ABS), Electronic Brake-force Distribution (EBD), Brake Assist (BA) and Smart Stop Technology® (SST) [smart_stop_tech]

Door Edge Guards[installed_msrp]

  • Help prevent door edge dings and chipped paint with this protective finishing touch.
    • Thermoplastic-coated stainless steel is precisely matched to the exterior finish
    • Compression-fitted to door edge contours

50 State Emissions

  • 50 State Emissions

Mudguards[installed_msrp]

  • Help protect your paint finish from road debris and the damage it causes.
    Mudguards blend seamlessly with exterior styling
    Set includes four mudguards

Special Color

    Front and Rear Parking Assist with Automatic Braking [pa_ab]

    • Front and Rear Parking Assist with Automatic Braking [pa_ab]

    All-Weather Floor Liner Package[installed_msrp]

    • All-Weather Floor Liner Package includes:
      • All-Weather Floor Liners

      • Cargo Tray

    • Wheels: 17" x 6.5J 5-Spoke Aluminum Alloy
    • Sport Front Bucket Seats
    • Fabric Seat Trim
    • Radio: Toyota Audio Multimedia w/8" Touchscreen
    • Front & Rear Parking Assist w/Automatic Braking
    • All Weather Floor Liners/Cargo Liner (TMS)
    • Door Edge Guards (TMS)
    • Mudguards (TMS)
    • Parking Support Alert/Brake
    • 4-Wheel Disc Brakes
    • 6 Speakers
    • Air Conditioning
    • Electronic Stability Control
    • Front Bucket Seats
    • Front Center Armrest
    • ABS brakes
    • Alloy wheels
    • Automatic temperature control
    • Brake assist
    • Bumpers: body-color
    • Delay-off headlights
    • Driver door bin
    • Driver vanity mirror
    • Dual front impact airbags
    • Dual front side impact airbags
    • Four wheel independent suspension
    • Front anti-roll bar
    • Front reading lights
    • Heated door mirrors
    • Heated steering wheel
    • Illuminated entry
    • Low tire pressure warning
    • Occupant sensing airbag
    • Outside temperature display
    • Overhead airbag
    • Overhead console
    • Panic alarm
    • Passenger door bin
    • Passenger vanity mirror
    • Power door mirrors
    • Power steering
    • Power windows
    • Radio data system
    • Rain sensing wipers
    • Rear anti-roll bar
    • Rear reading lights
    • Rear side impact airbag
    • Rear window defroster
    • Remote keyless entry
    • Speed control
    • Split folding rear seat
    • Steering wheel mounted audio controls
    • Telescoping steering wheel
    • Tilt steering wheel
    • Traction control
    • Trip computer
    • Variably intermittent wipers
    • Front beverage holders
    • Speed-Sensitive Wipers
    • AM/FM radio: SiriusXM
    • Exterior Parking Camera Rear
    • Auto High-beam Headlights
    • Navigation system: Drive Connect Cloud Navigation (1-year trial subscription)
    • Emergency communication system: Safety Connect (up to 10-year trial subscription)
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